In this episode, I spoke with Thomas Barta, marketing leadership expert and
co-author of
The 12 Powers of a Marketing
Leader.
Interesting fact: the marketing leadership research they conducted for the
book was the largest of it's kind.
He and I had a chance to talk about why marketing executives are typically the
first to be fired and what they can do to turn the tide.
Follow us on
Facebook
Read more
In this episode, I spoke with Thomas Barta, marketing leadership expert and
co-author of
The 12 Powers of a Marketing
Leader.
Interesting fact: the marketing leadership research they conducted for the
book was the largest of it's kind.
He and I had a chance to talk about why marketing executives are typically the
first to be fired and what they can do to turn the tide.
Follow us on
Facebook
Read less
